South Summit 2014: Show me, don’t tell me
One of the talks we gave at the South Summit 2014 conference in October 2014 in Madrid.
Getting press for your startup (PR)
I finally added this video from my talk at Addventure Summit in kiev this past December on how to get press for your startup. I got many comments from PR and media people in the audience so I hope it’s useful for you guys too
PR strategy exists for a reason
Recently we got an email from an entrepreneur pitching us an interesting startup. It wasn’t by any means something disruptive or incredible but it definitely had value for the community. Sadly, he failed to understand the basic tenant of PR strategy: you can’t spam everyone. So the story went as
Bringing the communication, PR and storytelling to Madrid
We want to announce that finally, we’re brining our workshop on storytelling to Madrid on June 6th (9am – 2pm). It’s quite a popular workshop for many startups as we aid them when dealing with tech bloggers, media and we work with them on the crafting of their startup story.
The third edition of 42 Beers is around the corner
We are happy to announce our third edition of our 42 Beers event! We’re quite surprised by the traction the event is gathering and how much feedback both, startups and audience is receiving. For those that are reading about the event for the first time, it’s essentially an open event
The Startup Digest Effect
We recently came back from the Bay Area, California. We had the luck of being able to teach our Communication, PR and Storytelling workshop there. It’s been an incredible experience. Being used to the European ecosystem, it was a huge challenge for us to promote the workshop in San Francisco
Before and after of a startup story
As we said before, here are some amazing examples that came out of the PR and communication workshop we gave in London a couple of weeks ago. Many thanks to Danny Currie from Gavurin, one of the startups that attended the workshop and shared with us both pieces, the original
Making your startup’s story better
That’s the goal of our PR and communication workshop we recently did at TechHub, London. While building the Press42 platform we’ve realized that, not everyone understands how important doing a good communication is. It essentially comes to storytelling. To getting to the essence, to the human values behind your startup,
9 tips to deliver better pitches
Last week we did our first physical event, called 42 beers. I was a little bit nervous about it as it was the first time we where doing it and the concept is a little vague for most startups. Many of the startup pitching events I normally attend are mainly
Lesson number one: put your contact details online
Hi everyone, so I’m here at LeWeb covering all startup related things. So, the first thing I did was to go and talk to the Startup Competition finalists. As I don’t have their emails I went through their websites and started either contacting them through their contact form (if they
