Interested in Machine to Machine? Come to LeWeb
As every year, we’re gearing for the last sprint of the year, December and with Christmas down the horizon, it’s a tradition to talk about this years LeWeb edition. I’m very excited about it this year, specially for the theme Löic and Geraldine have chosen: The Internet Of Things. As I
Storytelling: what story should I tell? Part II
As we explained in part I of this series on storytelling, one way of spinning a story for your start-up is the personal story of the founders. Nevertheless, If your personal story as a founder isn’t specially interesting, I would recommend you to focus on stories about your users. When a
PR strategy exists for a reason
Recently we got an email from an entrepreneur pitching us an interesting startup. It wasn’t by any means something disruptive or incredible but it definitely had value for the community. Sadly, he failed to understand the basic tenant of PR strategy: you can’t spam everyone. So the story went as
Storytelling: what story should I tell? Part I
The first time I did the storytelling workshop for start-ups I wasn’t sure it made any sense. It was basically a hunch that a lot of start-ups would be interested in learning how to write a powerful story for their company. The feedback we’ve had in the past year definitely
Welcome Claire
I just wanted to introduce you to our new writer wizard, Claire Adamson! I’m very fortunate of having found her! She comes from working with our good friends from Silicon Allee and I decided to snatch her and get her running our blog operations. She was quick on the job and she
Save money (LOTS) with Startup Pack
Yeah you heard this, Startup Pack is offering 1000 free packs that gives you access to all the providers your startup needs to operate. I’ve seen this idea before, both with AppSumo (Good advice on the deal business by the way) and f6s deals page, but hey, never before it
Pitch like a rapper
If I got payed for every time I tell a startup that they need to be different if they want to make a dent on the current ocean of bullshit I would totally be rich by now. Some people wear hats, others dress in costumes and others rap. That’s exactly
Want to trip like a rockstar? Check Want Me Get Me
I think there are few startups I’ve loved so much at a first glance as Want Me Get Me. I met the Tristan Mace, the cofounder a couple of years ago at SXSW. This is one of these stories about connecting the dots. An Austin local that I had met
The startup story talk
Hey guys! How is summer going? We just got back from summer with our first talk after the break. Last week we attended Campus Party Europe in Berlin. It’s always great to go back to Berlin, but the Campus Party was amazing. For starters, the venue was impressive. It was
Three cities and one story to rule them all
Wow, what a crazy two weeks we’ve had! We’ve been touring around Europe giving our communication and storytelling workshop and it’s been incredible. First, we want to thanks the guys at the Bitspiration conference in Krakow for inviting us to talk and for helping us give the workshop to their
