Getting press for your startup (PR)
I finally added this video from my talk at Addventure Summit in kiev this past December on how to get press for your startup. I got many comments from PR and media people in the audience so I hope it’s useful for you guys too
The Buddhist startup talk
Here you have the slides and video of my recent talk at the Bitspiration Conference in Krakow. The topic is a little bit unorthodox but the goal was to inspire people to regain life balance and to enjoy every single moment of their day. I hope you enjoy it
Startups, your landing page sucks
Why do start-ups get competitions so wrong? I’m in shock after preliminary evaluating the LeWeb start-up competition. For starters, three companies out of the sixteen had their landing pages in their local language, French, Italian and Spanish. The Italian and the French were, at least, also available in English, not
Storytelling: what story should I tell? Part II
As we explained in part I of this series on storytelling, one way of spinning a story for your start-up is the personal story of the founders. Nevertheless, If your personal story as a founder isn’t specially interesting, I would recommend you to focus on stories about your users. When a
Storytelling: what story should I tell? Part I
The first time I did the storytelling workshop for start-ups I wasn’t sure it made any sense. It was basically a hunch that a lot of start-ups would be interested in learning how to write a powerful story for their company. The feedback we’ve had in the past year definitely
Thinking global is not an option for startups anymore
We just got back from Poland were we were invited to give a talk at one of the largest investment forums in Poland, the Satus VC investment forum. It’s been a very interesting trip. We were initially connected with them in San Francisco and we had a long conversation on
Are trendy startups harmful?
One of the things that have been bothering me this year at LeWeb is the whole conference theme issue. While I think it’s great to have it on a conference wide level, I don’t feel the same when it comes to the startup competition. This year LeWeb decided to use the
LeWeb startup competition Day 1
Yesterday I had the chance to watch half of the startup competition pitches at LeWeb. I really don’t want people to get offended but some of the presentations where rather weak. Having judges like David Hornik from August Capital and failing to talk about your business model or what problem
5 reasons why you should pitch in English
I’m getting tired of explaining to people why, if you’re a startup, you should be pitching in English, even in your home country. I’m so tired that, even though this has been stressed out by my friends Mike Butcher from Techcrunch Europe or Paul Papadimitriou from Constellation Research, I’m going
