• If you don’t feel comfortable with it, drop it
    by Alex aka Chief WOWness in / pitching / startups
    1 people think this is good

    If you don’t feel comfortable with it, drop it

    We’ve all experienced a proliferation of startup programs across the geography. With new programs come more mentors. Some are more valuable than others. And we all know this. There are two sides to mentoring. The advice received and the implementation of that advice. Most mentors will give contradictory advice. This

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  • Do you want to change your company’s corporate culture? Learn how now!
    by Alex aka Chief WOWness in / corporate / events / press42
    1 people think this is good

    Do you want to change your company’s corporate culture? Learn how now!

    Hello, everyone! We’re very happy to announce that we’re partnering with our good friends from Improvement21 to deliver a new workshop on CultureHack in London! What is this CultureHack thing? Well, we will be focusing on Change Management, Culture improvement and Storytelling in a business context. So, essentially, how do

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  • The malleable nature of stories
    by Alex aka Chief WOWness in / corporate / storytelling
    1 people think this is good

    The malleable nature of stories

    One of the most powerful aspects of stories is their malleable nature. You can tell a story today and if the story is good enough, it will be told long after you created it. Sometimes the story is so good, it will be told for generations to come. What is

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by Alex aka Chief WOWness in / storytelling / zen
1 people think this is good
Storytelling is about simplicity

Storytelling is about simplicity

I recently was going through a company’s product, trying to understand how it worked and how could we tell a good story about it. The product was deeply technical. For those of you that have ever talked with an engineer, you probably know how the conversation looked like. While I’m

by Alex aka Chief WOWness in / startups / zen
1 people think this is good
The Thank You therapy

The Thank You therapy

Some weeks ago there was a heated argument over an article on why the Spanish aren’t entrepreneurs. Despite the attention screaming title, the article hit on some good points and, in my opinion, plenty of cliches. We had a rather large thread in Tetuan Valley about the article and what

by Alex aka Chief WOWness in / events
2 peoples thinks this is good
Lisbon Big Apps Conference

Lisbon Big Apps Conference

After many events, I’m growing very tired of the usual stuff. Every time I open my Twitter it’s the same old ,same old. Every time I read about an event, it’s similar. Today I read this quote on declaring failure by my friend Danielle that made me smile: “Your company

by Claire Wiz Adamson in / startups
1 people think this is good
Credport: Taking a Quantitative Look at Online Trust

Credport: Taking a Quantitative Look at Online Trust

To this day, I have friends who won’t buy things over the Internet because of the myriad dangers involved. There’s the danger of being ripped off, the danger of being robbed, and most terrifyingly, there’s the danger that you might put your own personal safety on the line. Meeting people

by Alex aka Chief WOWness in / Education / storytelling
1 people think this is good
Digital storytelling: pros and cons

Digital storytelling: pros and cons

I recently gave one of my storytelling workshops for start-ups online through The Next Web Academy. While I do many things online, this is the first time I gave a webinar and it was quite an interesting experience. We used GoToMeeting as the webinar software and while it’s very robust

by Alex aka Chief WOWness in / innovation / storytelling
1 people think this is good

How we read each other’s minds

Fascinating TED talk by neuroscientist Rebecca Saxe on the brain region that allows us to understand what others have in their minds, a field also know as Theory of  Mind (ToM). I’m guessing you could say, this is the storyteller brain region 😉

by Alex aka Chief WOWness in / corporate / innovation
4 peoples thinks this is good
Corporates, no, you don’t want to be a startup

Corporates, no, you don’t want to be a startup

“We want to operate like start-ups“. That’s what I keep hearing from many corporations in their attempt to fix their corporate innovation process. I believe corporations need to change or face extinction, that said, no, you surely don’t want to be a start-up. It’s funny how fast perceptions change. Six

by Alex aka Chief WOWness in / press42 / storytelling
1 people think this is good
Bringing the Storytelling workshop close to you

Bringing the Storytelling workshop close to you

One of the things I’ve been wanting to do this year has been scaling out the storytelling workshop. I’ve been doing it actively during the past year in different countries and different audiences. Everyone loves it but many tell me they would love to attend if it was just the

by Claire Wiz Adamson in / marketing / startups
2 peoples thinks this is good
Mobile marketing: The Tiniest Billboard

Mobile marketing: The Tiniest Billboard

It’s been a long hard road filled with forgettable banner ads, spammy emails and invasive pop ups, but advertising has finally moved online. Not onto the computer as you may expect, but into our mobiles and tablets to change the way we interact with a brand. Social media has redefined

by Alex aka Chief WOWness in / branding / storytelling
2 peoples thinks this is good

The Hero’s journey

The ancient archetype of hero’s journey in visual format. As the previous post, stunning visuals.