Posts by category: corporate
11
Nov
by Alex aka Chief WOWnesscloseAuthor: Alex aka Chief WOWness
Name: Alex Barrera
Email: [email protected]
Site: https://plus.google.com/110163117884995501916/posts/p/pub
About: CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.See Authors Posts (98)+
in / corporate / marketing / press42 / storytelling
1 people think this is good
After many tentatives, we’re finally getting around doing a video show. We started recording not long ago and we have no doubt we’ll get better at it. We’re going to record two shows, the first one, the Data Story Show, which is an informal talk around the converges of data
13
Oct
by Alex aka Chief WOWnesscloseAuthor: Alex aka Chief WOWness
Name: Alex Barrera
Email: [email protected]
Site: https://plus.google.com/110163117884995501916/posts/p/pub
About: CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.See Authors Posts (98)+
in / corporate / events / press42
1 people think this is good
Hello, everyone! We’re very happy to announce that we’re partnering with our good friends from Improvement21 to deliver a new workshop on CultureHack in London! What is this CultureHack thing? Well, we will be focusing on Change Management, Culture improvement and Storytelling in a business context. So, essentially, how do
13
Oct
by Alex aka Chief WOWnesscloseAuthor: Alex aka Chief WOWness
Name: Alex Barrera
Email: [email protected]
Site: https://plus.google.com/110163117884995501916/posts/p/pub
About: CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.See Authors Posts (98)+
in / corporate / storytelling
1 people think this is good
One of the most powerful aspects of stories is their malleable nature. You can tell a story today and if the story is good enough, it will be told long after you created it. Sometimes the story is so good, it will be told for generations to come. What is
10
Feb
by Alex aka Chief WOWnesscloseAuthor: Alex aka Chief WOWness
Name: Alex Barrera
Email: [email protected]
Site: https://plus.google.com/110163117884995501916/posts/p/pub
About: CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.See Authors Posts (98)+
in / corporate / reputation / storytelling
3 peoples thinks this is good
Reputation is, without a doubt, one of the most valuable assets of any organization. While this has been believed for many years now, it hasn’t been until recently that reputation, and more precisely, digital reputation, has been marked as critical for many organizations. Reputation is formed by two elements, the
03
Mar
by Alex aka Chief WOWnesscloseAuthor: Alex aka Chief WOWness
Name: Alex Barrera
Email: [email protected]
Site: https://plus.google.com/110163117884995501916/posts/p/pub
About: CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.See Authors Posts (98)+
in / corporate / storytelling
2 peoples thinks this is good
When it comes to the field of organizational storytelling, there seems to always be a link between using stories and leadership. It is true, all leaders employ stories, but there is a misconception that a leader is synonymous of manager or director. Most books that talk about organizational storytelling, speak
04
Nov
by Alex aka Chief WOWnesscloseAuthor: Alex aka Chief WOWness
Name: Alex Barrera
Email: [email protected]
Site: https://plus.google.com/110163117884995501916/posts/p/pub
About: CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.See Authors Posts (98)+
in / corporate / storytelling
2 peoples thinks this is good
One of the places where stories create major impact is in engineering or scientific driven companies, I call this data stories. This isn’t because they’re smarter or anything along those lines, but quite the opposite. Data driven people tend to have huge issues with communicating the right data at the
20
Sep
by Alex aka Chief WOWnesscloseAuthor: Alex aka Chief WOWness
Name: Alex Barrera
Email: [email protected]
Site: https://plus.google.com/110163117884995501916/posts/p/pub
About: CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.See Authors Posts (98)+
in / corporate / storytelling
3 peoples thinks this is good
The last weeks I’ve been asked on several occasions how should companies do storytelling. What kind of strategies companies can implement to foster the use of storytelling? Storytelling has been extensible used in Marketing and branding, mostly for external communication purposes. It’s only now, that many companies are realizing that
The following writing is a guest post by Roberto Espinosa, an economist by training and a seasoned sales professional who has developed his career so far in the IT market. Passionate about technology and business, he helps entrepreneurs become better public speakers and storytellers. Storytelling is definitely one of the words du jour in
17
Jun
by Alex aka Chief WOWnesscloseAuthor: Alex aka Chief WOWness
Name: Alex Barrera
Email: [email protected]
Site: https://plus.google.com/110163117884995501916/posts/p/pub
About: CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.See Authors Posts (98)+
in / corporate / storytelling
1 people think this is good
I travel quite a bit and the worst part of any trip is the process of going to the airport. Most specifically, your trip through Security. Out of all the bad airports you can go through, Frankfurt is notorious for being one of the worst. The funny thing about the
23
May
by Alex aka Chief WOWnesscloseAuthor: Alex aka Chief WOWness
Name: Alex Barrera
Email: [email protected]
Site: https://plus.google.com/110163117884995501916/posts/p/pub
About: CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.See Authors Posts (98)+
in / corporate / storytelling
2 peoples thinks this is good
Sometimes it’s easier to showcase an example of a great use of organizational storytelling. This IBM movie is one of them. Actually, it’s one of the best I’ve seen so far. It’s plainly brilliant, astounding and brings focus to what it’s important. The IBM campaign is formed by two clips,