Posts by category: branding
01
Jun
by Alex aka Chief WOWnesscloseAuthor: Alex aka Chief WOWness
Name: Alex Barrera
Email: [email protected]
Site: https://plus.google.com/110163117884995501916/posts/p/pub
About: CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.See Authors Posts (98)+
in / branding / startups
No peoples think this is good
Yesterday I had one of those surprises that make your day. I had a package waiting for me at the post office. When I saw the senders address my heart skipped a beat. It was from Portugal, from a design studio called Oupas! Design. I’ll talk about them below, but
12
Apr
by Alex aka Chief WOWnesscloseAuthor: Alex aka Chief WOWness
Name: Alex Barrera
Email: [email protected]
Site: https://plus.google.com/110163117884995501916/posts/p/pub
About: CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.See Authors Posts (98)+
in / branding / press42
No peoples think this is good
We recently came back from the Bay Area, California. We had the luck of being able to teach our Communication, PR and Storytelling workshop there. It’s been an incredible experience. Being used to the European ecosystem, it was a huge challenge for us to promote the workshop in San Francisco
07
Mar
by Alex aka Chief WOWnesscloseAuthor: Alex aka Chief WOWness
Name: Alex Barrera
Email: [email protected]
Site: https://plus.google.com/110163117884995501916/posts/p/pub
About: CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.See Authors Posts (98)+
in / branding / marketing
No peoples think this is good
Some days ago I bumped into what is, arguably, the best video pitch I’ve seen in a very long time. It’s such a fantastic video that I’m gonna use it as a case studio for everyone to learn from it. First 5 seconds, “Hi I’m Mike, founder of DollarShaveClub.com“. This
10
Oct
by Alex aka Chief WOWnesscloseAuthor: Alex aka Chief WOWness
Name: Alex Barrera
Email: [email protected]
Site: https://plus.google.com/110163117884995501916/posts/p/pub
About: CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.See Authors Posts (98)+
in / branding
No peoples think this is good
So, as of lately, I’ve been experiencing this phenomena at close range: brand dissonance. And what the heck is that you might be asking yourself? Well, it’s when a company brand tells you something but the company does a very different thing. One of the things I keep telling startups