Matt Danzico on how stories interact with our brain

Alex aka Chief WOWness +
CEO and Founder of Press42.com, a site that wants to bring startups to the right bloggers, founder at Inkzee.com, co-founder and curator of Tetuan Valley, an international startup incubator based in Madrid, startup mentor at HackFWD, Springboard, Seedcamp, Wise Guys or Huge Things, partner at Okuri Ventures, Sandbox network Madrid Ambassador, Global Shaper by WEF and Startup Digest Madrid curator.
Post category
storytelling

26 Sep

You think it's good?

Some very good points Matt Danzico makes on how stories work. While I did know about brain coupling and the mirror neuron system, what Professor Uri Hasson has discovered is pretty amazing. The small details on triggering delays and brain prediction are mind blowing. Check out two of his articles, one on Speaker–listener neural coupling (2010) and the other one Brain to brain coupling [PDF] (2012).

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