Posts by tag: strategy

by Alex aka Chief WOWness in / branding / startups
No peoples think this is good
PR strategy exists for a reason

PR strategy exists for a reason

Recently we got an email from an entrepreneur pitching us an interesting startup. It wasn’t by any means something disruptive or incredible but it definitely had value for the community. Sadly, he failed to understand the basic tenant of PR strategy: you can’t spam everyone. So the story went as